Who We Work With
A few brands that FDP currently works with.
OOFOS
Head of LATAM: Working alongside Sport Factory, focusing on consolidating existing distributors, and selecting, reviewing, and signing new distributor partners for the region. Position OOFOS as a premium recovery footwear brand in the Running Specialty Channel. Identify new key strategic initiatives for growth: introduce new e-commerce solutions and SIS/Pop-up stores in key markets.
Feetures
Head of LATAM: Support & collaborate with Sport Factory to accelerate business in LATAM markets. Select, assess, and sign new distributors. Launch e-commerce platforms in key markets and support business expansion.
Superfeet
Head of LATAM: Support & accelerate business in LATAM. Seek new distributors and support them in launching and positioning the brand in the Run Specialty, Sporting Goods, and Outdoor Performance channels.
Onebeat
Collaborate with OneBeat in introducing AI solutions to LATAM, U.S., and Canada partners to help retailers optimize inventory, maximize sell-through, and ultimately boost their profitability.
About
FDP and its background.
Ignacio Justiniano
Owner and Principal Consultant
Background & Experience
Ignacio is a commercial and business leader with extensive experience in distributor, licensee, retail, and digital franchise management. He implements global strategy while adjusting quickly to local needs, including brand building, experiential events, local marketing content, product merchandising, and product / robust channel segmentation.
He is adept at managing relationships with key distributors, ensuring right capabilities and execution of growth initiatives. Ignacio has worked cross-functionally with distributor partners and brands to launch websites and elevate digital performance. He is a great leader who engages and motivates teams to embrace culture and celebrate wins. Ignacio is also known for consistently exceeding goals, empathy for mutual benefit, and unwavering motivation to deliver outstanding quality and performance outcomes.
For over 25 years, Ignacio has been involved in consumer-focused roles in performance, fashion, sports, and outdoors. He has held senior positions in global companies, such as Wolverine World Wide (Saucony, Sperry, Keds), Timberland, and Reebok (Argentina). During his career, Ignacio has worked across the globe and has lived in Buenos Aires, Argentina, and Boston, MA, where he currently resides.
